Inspired by J.Crew’s rich archive, this project reimagined iconic heritage styles for a modern audience. I designed a digital experience that blended editorial
storytelling with intuitive shopping, creating a campaign that celebrated the brand’s legacy while driving product discovery.

See the entire interactive feature here.

J.Crew Re-issues

Digital Banners

Site Experience

Email

Social

Team:
Mel Smith, SVP of Brand Creative
Deanne Cheuk, Head of Digital

Mallory Hawes, Art Director